UX/UI Design - Actuate Digital

eCommerce Stores That Convert.

Your website isn’t there to look pretty – it’s there to sell, make you money, and grow your business.

Your site needs to work for your customers, (and therefore you).

Our data-driven approach to user experience takes the insights we have gleaned from your real-world data to test consumer response, enabling the implementation of highly effective functionality changes that see your conversions shoot through the roof…

Replacing the problem of an underperforming website with far nicer problems to have. Those challenges that are associated with rapid business success – finding additional warehouse space, expanding your traffic capacity, sourcing new product suppliers, and perhaps, repairing the roof.

For every £1 you invest in developing your user-experience,  you’ll generate a return of £100 = a mind-blowing 9,900% ROI.

Web Alive

User Experience Research. (UX).

User experience is integral to any eCommerce website development, but your customers are not ‘users;’ they are people – real people, all taking their own unique customer journey through your site, and all at different stages within their buying process; some ready to buy, others just checking out what you offer.

Without fully understanding your real audience, how can you engage with them?

We take the time to research, build and crucially, understand your audience, using your existing customer data, competitor analysis and eCommerce trends. By creating personas for your ideal customer, we’ll ensure that your content is highly targeted, increasing effectiveness at all stages of your customer journey – elevating your brand experience, consumer loyalty, lifetime value and your ROI.

User Interface Design. (UI).

Using wireframes as blueprints to map out the interface elements of your pages and how they work together, we’ll explore all design options, always taking a mobile-first approach. Visualising the customer journey, we’ll rigorously test functionality across all devices and screens. Seeking feedback before detailing the front-end design, we’ll ensure key conversion drivers are in the right place and appear at the right time on your customer journey – increasing the chances of conversion.

Your dedicated team of eCommerce experts have all the technical developer expertise you’d expect, along with years of conversion rate optimisation best practices, leading your consumer through your website, all the way to your checkout page.

Behind your site’s striking facade, you’ll reap the benefits, and sales, of a highly optimised, conversion-driven store, that is both pretty and functional.

Ready for your next nice problem?

Your Roadmap to Success.

Preparation is everything. The more we get to know you, your business, your industry and of course, your customers, the more online success you’ll enjoy.

It is all about speaking to your audience, providing engaging content, and connecting with them. That all begins with your Discovery session – let’s deep dive into where you are as a business, what your sales goals are, and how much you’d ideally like to pay for each sale. (Cost-per-Sale and your Cost-per-Acquisition).

Tell us more about your overall business objectives and together, let’s create an achievable, conversion-focused UX and UI roadmap, creating a stable, reliable customer-focused site that talks directly to your target audience to drive sales, increase average order value, and propel your organisation forward.

Recent Work

Magento 2
Hyvä

Willow & Hall

Magento 1 to Magento 2 Migration for Bespoke Home Furnishing Supplier

Shopify
Strategy & Consulting

Robinsons of Bawtry

Swift migration to Shopify to help launch this fashion retailer

Magento 2
Hyvä

Helmet City

Hyvä rebuild for motorbike accessories supplier

Strategy & Consulting
Design/UX

Reliant

Hyvä front-end rebuild for UK based technology retailer

View More Work

Testimonial from Daniel Wright, Acquisition & Retention Manager, Reliant

Their team leverages their expertise to provide sound opinions and advice to guide the project in the right direction.

Daniel Wright
Reliant

What our clients say

I like working with Actuate because they care about what they do, they clarify the detail to get the job done right. They have worked incredibly hard with our complex needs and have been on hand for help and advice every step along the way…

Catherine Lund-Barker
Elcometer

Without Actuate’s help and support, our original website wouldn’t have succeeded. Time was of the essence, and Actuate stepped in to deliver a swift turnaround. The new site has performed exceptionally well ever since. We continue to grow thanks to Actuate. ❤️ Thanks guys!”

Chantelle Telford
Robinsons of Bawtry

Working with Actuate is a pleasure — they are really trying to help, they listen and offer solutions to solve the problems. Thanks for all your help so far.

Rafael Bielinski
Buller Ltd

We have worked with Actuate for several years and have been constantly impressed by their work ethic, solid development skills and attention to detail. They continue to amaze us with their knowledge of Magento to meet our growing needs

Rob Dyer
Be My Bear

I worked with Actuate on the redevelopment of the Pickett London website. Their team is an excellent asset for any company or team, it was a pleasure to work with them – easy to communicate with, easy to reach and always willing to help.

Oliver Moser
Pickett

UX Research & UI Design