eCommerce Audit & Site Review

An eCommerce audit. But actually useful.

Just starting out or well established, every eCommerce site can perform better. But most audits are full of jargon, take too long to read, and leave you unsure what to do next.

The Next Nice Problem Workshop is a practical, data-led eCommerce audit, delivered to your inbox as a clear walkthrough video. No PDFs, no waffle. Just expert insight, a performance score, and a prioritised roadmap you can act on. Watch it with your morning coffee and get clarity on where your site stands, and how to improve it.

Book your NNP Workshop

Identify. Implement. Improve.

We track your customer journeys

We analyse user journeys, clicks, and session recordings to see where drop-offs happen.

We evaluate how user-friendly your site is

We assess how intuitive your layout, messaging, and navigation are for real users.

We test how well your site performs

We audit the performance metrics that cost you sales: speed, Core Web Vitals, and how the site behaves on a phone.

We see how you measure up against the competition

We benchmark your store against competitors and market leaders in your space.

We give you a practical plan

We deliver clear priorities with estimated ROI, so you know what to do and why.

We’ll deduct the cost if you work with us

After your workshop, you’ll receive a complete performance roadmap with three actionable fixes or insights you can implement right away. No strings attached.

If you choose us for the work, we’ll deduct 50% of the fee from your project. Whether it’s a CRO sprint, a rebuild, or a full replatform, the audit pays for itself.

Turning Browsers into Buyers

Your product looks great, and your traffic’s healthy, but sales aren’t matching up.

Our conversion rate optimisation work helps you fix what’s stopping visitors from converting: whether that’s poor navigation, hidden technical issues, or distractions at checkout.

Book a discovery call

Two ways in. One destination.

NNP Workshop from £3,200

Not sure where your site is leaking revenue? This is where we start.

We review your site, analyse your key user journeys, and deliver a clear, prioritised video walkthrough of what’s working, what isn’t, and what to fix first. Fast, focused, and actionable.

Most clients walk away with three or four quick wins they can implement immediately.

Book the Workshop

NNP Audit from £8,800

For brands that need the full picture before making a major move.

This is a comprehensive deep-dive into your eCommerce operation, UX, performance, CRO, tech stack, competitor benchmarking, and commercial strategy. Delivered across structured sessions with your key stakeholders, with a detailed roadmap and prioritised action plan at the end.

The right choice if you’re planning a replatform, a significant investment, or you’ve hit a growth ceiling and need to understand exactly why.

Book the Audit

Site Speed That Sells

We took four seconds off Helmet City’s load time with a Hyvä rebuild, and their conversion rate went up 16%. That was before we ran a single test on the site.

We’re certified Hyvä partners, so that route is open to you whether you’re on Magento or Adobe Commerce. The workshop tells you what your speed is costing you, and what to fix first.

Let’s make it faster

Not sure if you could benefit from our NNP Workshop?

Get your free CRO review

Ready to Swap Website Frustrations for Growth Challenges?

If you’re tired of guesswork and need clear answers on how to improve, our Next Nice Problem Workshop gives you just that. Fast. It’s not another long-winded audit. It’s a clear plan built to unlock your next nice problem.

Book your workshop now

Getting Willow & Hall off Magento 1

Willow & Hall had built something special, a luxury furniture brand known for British-designed, handmade sofas and beds that customers loved. But their Magento 1 store had become a liability. Stock management was eating hours every day, promotions were a constant source of risk, and a broken SalesForce integration meant the team couldn’t make confident, data-driven decisions.

We migrated the entire operation to Magento 2 with a Hyvä frontend, rebuilding stock management, CRM integration, and checkout from the ground up. The new site delivered a 3.6% conversion rate, a 15% sales uplift, and loaded 80% faster than the old platform. The daily firefighting stopped, and the team finally had the headspace to focus on growing the business.

+ 3.6% Conversion Rate

+ 15% Sales Increase

+80% Speed Boost

View Case Study

Ready for your next

nice problem?

Book your NNP Workshop

I like working with Actuate because they care about what they do, they clarify the detail to get the job done right.

Catherine Lund-Barker Elcometer

What our clients say

"What impressed us most was how quickly Actuate identified the root cause. Within the first call they'd spotted the metadata issue that had been tanking our traffic. Everything that followed has been just as sharp."

Mitch Tamcken AutoID

I like working with Actuate because they care about what they do, they clarify the detail to get the job done right. They have worked incredibly hard with our complex needs and have been on hand for help and advice every step along the way...

Catherine Lund-Barker Elcometer

Without Actuate's help and support, our original website wouldn’t have succeeded. Time was of the essence, and Actuate stepped in to deliver a swift turnaround. The new site has performed exceptionally well ever since. We continue to grow thanks to Actuate. ❤️ Thanks guys!”

Chantelle Telford Robinsons of Bawtry

Their team leverages their expertise to provide sound opinions and advice to guide the project in the right direction.

Daniel Wright Reliant

I worked with Actuate on the redevelopment of the Pickett London website. Their team is an excellent asset for any company or team, it was a pleasure to work with them - easy to communicate with, easy to reach and always willing to help.

Oliver Moser Pickett

Working with Actuate is a pleasure — they are really trying to help, they listen and offer solutions to solve the problems. Thanks for all your help so far.

Rafael Bielinski Buller Ltd

We've worked with Actuate for several years and the results have been consistent. Conversion rate up 113%, AOV up, bounce rate down. They know our business inside out, and it shows.

Rob Dyer Be My Bear

Frequently Asked Questions.

No, the workshop is designed to be clear and actionable for business owners and teams, focusing on real, practical recommendations rather than technical jargon.

Unlike lengthy, confusing reports, the NNP Workshop delivers expert insight in an easy-to-digest video format with a clear plan of action tailored to your site.

The NNP Workshop is delivered as a clear, prioritised video walkthrough sent directly to you. No lengthy documents, no jargon. The NNP Audit is delivered across structured face-to-face or video sessions with your key stakeholders, followed by a detailed roadmap and action plan.

You’ll receive your detailed insights and roadmap soon after the assessment is completed, typically much faster than traditional audits.

Yes, if you engage us for work after the workshop (e.g., CRO sprint, rebuild, or replatform), 50% of the workshop fee is deducted from the project cost.

The workshop analyses customer journeys, site usability, performance metrics (like speed), and how your store benchmarks against competitors.

The NNP Success Workshop is a practical, data-led ecommerce audit that shows you exactly how your site is performing and what you can do to improve results, delivered as a clear walkthrough video with actionable insights.

You’ll get a performance score, expert insights on your site’s user journeys and experience, plus a prioritised roadmap of improvements with estimated ROI.

It’s ideal for ecommerce businesses at any stage, from early growth sites to established stores, that want clarity on where performance issues lie and how to fix them.