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Mat O'Connor

Shopify

How Shopify apps slow your store down

By Mat O'Connor 3 Min Read

Find out why apps are killing performance in your Shopify store. Improve speed and boost conversions with effective strategies.

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Magento 2

Shopify Plus vs Adobe Commerce: Choosing the right eCommerce platform

By Mat O'Connor 9 Min Read

Compare Shopify Plus and Adobe Commerce: hosting, cost, customisation, development workload and scalability. Learn which platform supports your eCommerce growth.

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Magento eCommerce

Hyvä vs Luma: Which Magento 2 Theme Is Better?

By Mat O'Connor 4 Min Read

Hyvä vs Luma for Magento 2: speed, page weight, extensions, cost, and when to stay on Luma. The Hyvä theme is free now, so the maths has changed.

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eCommerce

How Do I Choose A Magento/Adobe Commerce Agency?

By Mat O'Connor 2 Min Read

How to choose a Magento or Adobe Commerce agency: the factors that separate a good development partner from an expensive mistake. Read our checklist.

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Digital Strategy

How to Write Effective Meta Descriptions

By Mat O'Connor 1 Min Read

How to write effective meta descriptions: length, keywords and calls to action that lift click-through rates from Google search results. Read the tips.

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Digital Strategy

Ultimate B2C eCommerce Business Plan

By Mat O'Connor 2 Min Read

B2C eCommerce business plan template: the sections every plan needs, from executive summary and market research to marketing and finance. Read the guide.

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Magento eCommerce

How Secure Is Magento 2?

By Mat O'Connor 2 Min Read

How secure is Magento 2? The platform's built-in security features, the risks to watch, and the steps that keep your store and customers safe. Find out.

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Digital Strategy

The difference between on-site and off-site SEO

By Mat O'Connor 2 Min Read

On-site vs off-site SEO explained: what each one covers, how they work together, and where to focus to rank your website higher. Read the guide.

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eCommerce

Is Magento/Adobe Commerce for B2B? – Everything You Need to Know

By Mat O'Connor 2 Min Read

Is Magento / Adobe Commerce right for B2B? The features, pricing tools and integrations that suit trade and wholesale eCommerce. Everything you need to know.

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