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Digital Strategy

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Conversion Rate Optimisation

Why your paid traffic is converting badly. And it’s not your ads.

By Mat O'Connor 4 Min Read

Is your paid traffic converting badly? Discover what happens after the click and how to improve your conversion rates.

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Ecommerce

7 New Year’s Resolutions for eCommerce Managers

By Jessica O'Connor 3 Min Read

With the close of 2024 and welcome to 2025, UK eCommerce managers can hit the reset button and capitalise on the new year by thinking…

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Ecommerce

How Do I Choose A Magento/Adobe Commerce Agency?

By Mat O'Connor 2 Min Read

Get the Best Team Choosing the right Magento/Adobe Commerce agency to work with can be a crucial decision for your business. A good agency…

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Digital Strategy

How to Write Effective Meta Descriptions

By Mat O'Connor 1 Min Read

Meta descriptions are brief summaries of a webpage that appear in search engine results pages (SERPs). They are a crucial component of on-page optimisation…

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Digital Strategy

Ultimate B2C eCommerce Business Plan

By Mat O'Connor 2 Min Read

Accelerate growth with strategic planning Starting a B2C ecommerce business can be an exciting and profitable venture, but it requires careful planning and execution…

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Digital Strategy

The difference between on-site and off-site SEO

By Mat O'Connor 2 Min Read

The difference between on-site and off-site SEO Search engine optimisation, or SEO, is a critical component of any successful digital marketing strategy. When it…

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Ecommerce

CRITICAL B2B eCommerce KPIs

By Mat O'Connor 2 Min Read

Measure your B2B Store for Success When it comes to measuring the success of your B2B ecommerce business, key performance indicators (KPIs) are essential.…

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Ecommerce

Recession Proofing Your Ecommerce Business

By Mat O'Connor 1 Min Read

Is Your Ecommerce Business Recession Proof? In times of economic uncertainty, it's essential to take steps to recession-proof your ecommerce business. By taking a…

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Ecommerce

10 ways to increase average order value

By Mat O'Connor 1 Min Read

10 ways to increase average order value As an ecommerce business owner, one of your primary goals is to increase your average order value…

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